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DIGITAL MARKETING

Digital marketing is the component of marketing that uses the Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Digital marketing is also called as online marketing. CONTENT MARKETING Content marketing is a  marketing strategy  used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media. This approach establishes expertise, promotes brand awareness, and keeps your business top of mind when it’s time to buy what you  sell . SEO(SEARCH ENGINE OPTIMIZATION) Search engine optimization is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic rather than direct traffic or paid traffic. SEARCH ENGINE MARKETNG Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sens

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